Your Own Ruler (YOR) is a unique streetwear brand infused with high fashion tastes and Punjabi roots. YOR was created to bring the exquisite riches of Punjab to the Western fashion world. Every collection released contains meaningful connections to our roots. This brand stands for positivity, inclusivity, and most importantly happiness. As YOR continues to glow, we want to thank our supporters (The YOR FAMILY) for believing in us, and supporting the culture. Blessings!!